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Welcome to Alternative Meats - Deliciously Different

Welcome to the website that will change your eating habits for ever!

We pride ourselves at Alternative Meats in having complete traceability and provenance on all of our products from  "Gate to Plate".    

All of our farmers practice excellent husbandry and take great pride in the production of the very best quality meats, with excellent welfare and rearing conditions providing the starting point.

Between us at Alternative Meats we have nearly 50 years of experience in the meat industry, and our "all girl" team can't wait to share some of it with you!


Free Delivery when you spend over £60.00!

With so much else to do at this busy time of year, wouldn't it be nice if someone could take the hard work out of thinking up ideas for your festive entertaining menus - whether it's a romantic meal  for two on Christmas Eve or a huge family get together on Boxing Day - or if you really fancy a change from turkey on the big day itself but can't imagine what else would easily feed 15 hungry folk ....

Our website offers you some of the most innovative and delicious alternatives that you could ever imagine - delivered right to your doorstep on a pre-arranged date, so that this year your guests will be totally amazed by your culinary genius and really impressed by your organisational skills!

Recommended for Christmas

Wagyu Cattle were originally bred in Japan, and are renowned for producing beef of a superior eating quality - if you like, Wagyu is the Rolls Royce or Dom Perignon of the Beef world.   The unique taste and unctuous, buttery texture are due to the marbling of fat within the meat, fat which will begin to melt at room temperature.   It is also magically low in mono-unsaturates, which means you can relax and enjoy it without worrying about your health!

Our Welsh Wagyu cattle are reared by the forward-thinking Ifor Humphreys in Montgomeryshire, where they graze on the clover rich pastures of his family farm.   They are finished on grass or hay and a blended grain ration grown on the neighbourhood farm, and Ifor also gives them a daily pint of locally brewed Monty's Beer and a little massage, echoing the traditions followed by farmers from Kobe, in Japan, who made Kobe Beef famous.

  • Welsh Wagyu Beef Roasting Joint 1kg

    Due to the wonderful marbling of these cattle, we have found that the roasting joints are beautifully tender and succulent, requiring little preparation. Just remember to cook from room temperature and to rest for 10 - 15 mins after removing from the oven. Learn More